Here is a full list of Propaganda Techniques with their name, definition, and example.
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Pages: 1
(approximately 235 words/page)
Essay Database > Social Sciences > Communication Studies
Propaganda Techniques
NAME
Testimonial
(Transfer)
DEFINITION:
Having a well known or highly regarded person urge people to buy a product or vote for a particular candidate.
EX:
Michael Jordan - Nike
Connie Morella says "I endorse Riley for MD House of Delegates"
NAME
Name-calling
DEFINITION:
Giving someone a label people fear or dislike.
EX:
"My opponent is an alcoholic"
Bob Dole ads which portray Clinton as a "liberal" and a "liar"
NAME
Plain folks appeal
…
showed first 75 words of 340 total
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showed first 75 words of 340 total
showed last 75 words of 340 total
…new stadium." NAME Appeal to tradition DEFINITION: Making reference to time honored values or ideals. EX: "Baseball, apple pie, and Chevrolet." "I'm from Virginia, the land of Thomas Jefferson and many of our other forefathers. NAME Bandwagon DEFINITION: Urging everyone to follow the crowd or "get on the bandwagon" EX: "Vote for Joe because everyone else is" Ross Perot ad with diverse group of individuals who all say, "I'm voting for Perot, you should too."
…new stadium." NAME Appeal to tradition DEFINITION: Making reference to time honored values or ideals. EX: "Baseball, apple pie, and Chevrolet." "I'm from Virginia, the land of Thomas Jefferson and many of our other forefathers. NAME Bandwagon DEFINITION: Urging everyone to follow the crowd or "get on the bandwagon" EX: "Vote for Joe because everyone else is" Ross Perot ad with diverse group of individuals who all say, "I'm voting for Perot, you should too."
