Compare and contrast the representation of charities in two different television adverts

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An advert is usually used to promote or sell a product. The two adverts I will be analyzing are different as they are not trying to sell something, but they are trying to promote their charities. In this essay I will compare how they represent their charities. Both adverts were shown during a soap opera before the watershed period so they attract different audiences. The National society of prevention of cruelty to children advert is …

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…in different ways. The British Heart Foundation advert is there to help you but the NSPCC advert wants your help. People can relate to the characters in both adverts. They both use very common and typical settings. The NSPCC advert keeps you watching till the end to understand what the advert is about, but in the British Heart Foundation advert we can guess what it's about right away which is more effective for me personally.